Google in China and Baidu in Europe

June 14, 2007

Google announced yesterday they will team up with search engine “Sina” in China to expand their offering and customer experience. This would also help Google and Sina in gaining market share as Baidu is dominating the market.

Google is “Gu Ge” in China. The name apparently means “Monsoon song” in chinese. I hope their partnership will bring them luck as the Chinese market currently reports 150 million internet users.

Google objective is of course to become the number 1 search engine in China? I would be happy to take the bets ;)

In the meantime Chinese rival Baidu is flirting with Dame Europe.

Entry Filed under: Business, Ebusiness, European Marketing, Google, Google Experimental, Google Labs, Google Search, Google checkout, Googleness, Internet, Internet Marketing, Marketing, PPC affiliates, marketing 2.0, search engine optimisation, web optimisation. .

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